Inauguration of the Regional Crafts Fair in Casablanca

The Regional Crafts Fair of the Casablanca-Settat region was inaugurated on Monday in the economic capital by the Minister of Tourism, Crafts and Social and Solidarity Economy, Fatim-Zahra Ammor. As part of the 7th edition of the National Crafts Week (SNA), placed under the High Patronage of His Majesty King Mohammed VI under the theme “The Moroccan art of living”, the fair, organized by the Chamber of Crafts of Casablanca-Settat in partnership with the Ministry, the Maison de l’Artisan and the Region of Casablanca-Settat, aims to diversify the sources of income of artisans by allowing them to exhibit and sell their products . The regional fairs of this edition aim to relaunch the commercial dynamic at the national level, encourage production and promote job creation, especially among young people and women artisans. In a statement to the press, Ms. Ammor said that this fair has the participation of about 130 craftsmen and craftswomen representing 14 sectors, stressing that this year the ministry has established a new strategy to strengthen local commercial dynamics. The SNA has undergone a complete overhaul of its format by integrating a new international component in parallel with the consolidation of the position of the artisanal product locally, specified the Minister. For her part, Jalila Morsli, president of the Chamber of Crafts of the Casablanca-Settat Region, noted in a similar statement that the fair has a strong participation of artisans from the Casablanca-Settat region. This space in the center of Casablanca offers these participants the opportunity to present and market their products and creations, following the crisis experienced by the sector due to the Covid-19 pandemic, she continued. This fair, which will continue until December 31, has the participation of more than 127 artisans and craftswomen from the prefectures and provinces of the Casablanca-Settat Region, Fez, Azilal, Demnate, Taroudant, Marrakech, Tiflet, Rabat and Errachidia and representing several sectors such as weaving and traditional sewing, brassware, saddlery, ceramic pottery, traditional zellige and decorative stone, embroidery, jewellery, leather, dyeing on glass, engraving and paintings.