Tourism: CRI Souss-Massa launches an AMI to promote the Imessouane area

The Souss-Massa Regional Investment Center is launching a call for expressions of interest (AMI) in order to bring together investors for the acquisition and development of state land, with a total area of ​​8,112 m², located to the Municipality of Imessouane located north of the city of Agadir, and which falls within the framework of the efforts made to promote investment and the economic and territorial development of the Souss-Massa region. This AMI aims to select the best potentially advantageous offer for the valuation of said land, making it possible to bring real added value to this area rich in tourist assets, endowed with a beach with multiple charms and renowned for its more than favorable conditions, especially for the sports of surfing, bodyboarding and longboarding. Indeed, Imessouane is known for its beach and its surf spots ranked among the best in the world according to Forbes magazine. We can cite the spot “The Reef”, characterized by its hollow wave going up to 5 or 6 meters in height, the spot “The Cathedral”, located on the northern peninsula of the village also called Cathedral Point, which is more exposed to the North Atlantic swell, particularly during winter, as well as the bay “The paradise of longboarders”, sheltering an incredible straight line, which can approach 800 meters in length. This tourist destination is a gourmet stopover for fish lovers in all its forms. When visiting the village, the small fishing port and the fish market are two unmissable sites, where a special atmosphere reigns: the enchantment is at its height in front of the original and sympathetic scenes of the local fishermen, spontaneously delivered to their daily rites, some take off, others come back. Other niches come to strengthen the tourist offer of Imessouane, such as yoga, several camps are installed there, offering tailor-made packages adapted to the needs of the residents, combining several circuits: mountain, dunes and beach. The MAI launched by the CRI of Souss-Massa sets the terms and criteria for the selection and evaluation of tenderers as well as the urban planning provisions relating to the lot of land in question. And will result in the selection of the best potentially advantageous offer for the valuation of said land. As a reminder, the bay of Imessouane is made up of two beaches separated by a small rocky cape (Imessouane North and Imessouane South), as well as its Atlantic coast which stretches over a length of 1,300 m, including 600 m for Imessouane North and 700 m for Imessouane Sud, occupying 202 and 308 hectares respectively. It constitutes an oceanic paradise sheltering magical sunsets, breathtaking waves for surf enthusiasts, and a sober, authentic fishing village far from the tumults of the urban city.