The dynamics of the growth of tourist activity in the Marrakech-Safi region is marked by the return of long-haul air connections, like the Doha-Marrakech air service, representing an opportunity to reach distant markets in Asia. , Oceania, Central Europe and Africa. One of the world’s leading airlines, Qatar Airways has just announced the launch of its new direct flight linking the Qatari capital, Doha to Marrakech, one of Morocco’s most popular destinations, says the Regional Tourism Council (CRT) Marrakech-Safi in a press release. This new flight will be operated four times a week, offering travelers greater flexibility and optimal connectivity between the two cities, the same source said. On this occasion, the Marrakech-Safi CRT, in partnership with the Moroccan National Tourist Office (ONMT) and the National Airports Office (ONDA), organized, on Friday at the Marrakech-Menara international airport, a ceremony reception for the benefit of passengers on the inaugural flight of this air service, thus marking a new stage for the Marrakech destination, through this direct route to high-potential markets such as: the Gulf countries, China, Japan, South Korea, and Australia. The airline “Qatar Airways” is thus committed to offering an unparalleled travel experience to its passengers on board modern Boeing 787-8 aircraft, with a capacity of 232 seats, including 22 business class seats, noted the same source. It should be recalled that during the first 5 months of 2023, Marrakech recorded more than 3,689,415 tourist overnight stays, with an increase of 12%, and an occupancy rate of 68% in classified hotel units (5 points more than 2022), while Marrakech Menara International Airport welcomed some 2,686,278 passengers during the same period, achieving a 65% increase compared to 2022.